Marketing Director successfut at providing guidance to entreprise’s marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our company’s brands
|Academic Degree||Business & Management School|
|Industry||Transport & Logistics|
02/2010 to current Marketing Director
- Created and launched a highly successful Physician Referral Marketing Program in a 9 location Audiology practice.
- Incorporated Social Web Networking into overall Audiology and Speech Therapy marketing scheme.
- Established goals and measurement reports.
- Increased Lead flow 42% while decreasing CPL.
07/2006 to 01/2010 Marketing Director
- Created competitive positioning strategy and communications plan, directly resulting in increased sales at expense of competitors. Virtually all competitive bids won over subsequent six-month period.
- Developed a series of intergrated marketing programs, utilizing targeted list development; direct mail.
- Grew customer base over 280ù,increased revenue 392% during tenure.